For as much advertising as Saigon has today, the city's billboards and storefronts have made the switch from hand-painted lettering and retro designs to a more modern – and sometimes more generic – form of signage.
Thankfully, Facebook group Sai Gon Vi Vu, has managed to amass a compilation of old Saigon advertisements in the form of brightly colored billboards and shop signs, fancy car detailing and the occasional hand-painted logo. Feast your eyes on these images from 1960s and 70s Saigon below:
[Photos via Facebook group Sai Gon Vi Vu]