Vinh Hy, July 30, 2025 - Amanoi, Vietnam’s premier luxury resort, officially announces its collaboration with Fujifilm Vietnam to celebrate the raw beauty of nature, architecture, and a philosophy of balanced living through the lens of art.
Drone view of Amanoi | Credit: Photographer Dinh Minh Toan (Kop Dinh)
Rooted in shared values of sophistication, quality, and authenticity, Amanoi and Fujifilm Vietnam have co-created an exclusive 4-day photography journey. This creative experience brought together six leading photographers under the expert guidance of Fujifilm specialists. Set amidst the unspoiled wilderness of Nui Chua National Park and the serene elegance of Amanoi, the photographers used Fujifilm’s professional imaging tools to capture moments that reflect the intersection of humanity, architecture, indigenous culture, and pristine landscapes.
Sunrise at the Main Restaurant | Credit: Photographer Vu Bao Khanh
More than a retreat, the experience was an artistic journey where each frame became a convergence of emotion, personal perspective, and aesthetic depth. The photographers documented everything from sunrise atop Goga Peak and Amanoi’s nature-integrated architecture, to intimate everyday scenes at local fishing villages and vineyards. Together, they painted a poetic and vivid portrait of Ninh Thuan (now part of Khanh Hoa province). Photographer Chu Viet Ha shared: "Every corner of Amanoi sparks a story - not just of the scenery, but of tranquility and cultural depth."
Amanoi, operated by the prestigious luxury hospitality group Aman, has long been known for its philosophy of serene harmony - a place where every guest is invited to rediscover inner balance through spaces, services, and experiences designed with quiet intentionality and profound depth. In parallel, Fujifilm, with over 90 years of photographic innovation, stands not only as a global imaging powerhouse but as a devoted partner to the visual arts community worldwide. This collaboration between Amanoi and Fujifilm Vietnam marks more than just a creative partnership; it is a meaningful union between two brands that share a reverence for authenticity, quiet sophistication, and emotional resonance.
Making Cham pottery - a very popular activity at Amanoi | Credit: Photographer Chu Viet Ha
Ms. Joy Arpornrat Kuekthong, General Manager of Amanoi, shared: “We believe that the beauty of nature, architecture, and human connection is most powerfully expressed through the lens of artistic souls. We hope this journey has sparked creative inspiration among the photographers and conveyed profound, honest emotions to every viewer."
View of Vinh Hy Bay from Amanoi | Credit: Photographer Nguyen Thanh Hai (Hai Piano)
The six participating photographers - Chu Viet Ha, Dinh Minh Toan (Kop Dinh), Vu Bao Khanh, Le Quang Nhut, Nguyen Thanh Hai, and Nguyen Ly Dong Hai - are highly regarded figures in Vietnam’s creative and visual arts scene. Known for their distinct styles, poetic perspectives, and exploratory approach, they are also brand ambassadors, image consultants, and respected mentors in the photography industry, with devoted followings that span photography enthusiasts, travel lovers, and visual arts communities.
Beach Club restaurant at Amanoi | Credit: Photographer Nguyen Ly Dong Hai (Danny Nguyen)
Mr. Mamoru Morota, General Director of Fujifilm Vietnam shared: “We are honored to accompany leading photographers to capture the beauty of Vietnam in their own unique ways. Film and photography are powerful mediums that enhance memories and emotions – and Fujifilm is proud to be a part of your creative journey, especially in this meaningful collaboration with Amanoi.”
Sunrise at Vinh Hy Village| Credit: Photographer Le Quang Nhut
This collaboration between Amanoi and Fujifilm marks a new milestone in showcasing Vietnam’s beauty through visual storytelling - inspiring future initiatives that connect culture, nature, and humanity through the language of photography.
About Amanoi
Perched above Vinh Hy Bay and nestled within the boundaries of Nui Chua National Park, Amanoi is embraced by forested mountains and boasts sweeping views across the poetic expanse of sea and sky. Spanning over 30 kilometres of pristine coastline within Vinh Hy Bay, Amanoi offers an unparalleled sense of privacy, allowing guests to fully immerse themselves in the serene beauty of nature. The resort features 9 Pavilions, 22 Villas with private pools, 12 multi-bedroom Residences ranging from one to five bedrooms, and two Wellness Pool Villas - all discreetly positioned and surrounded by lush greenery for complete seclusion.
About Fujifilm Vietnam
Established in 1934 in Tokyo, Japan, after more than 90 years of development, Fujifilm has become a global multi-industry corporation, expanding its fields of operation from imaging, healthcare, electronics and business solutions, based on the development of outstanding imaging technology.
In Vietnam, sharing the same vision as the group to "Give more smiles to the world", Fujifilm Vietnam is committed to bringing creative solutions through technology and innovation, contributing to building a more sustainable society and bringing more smiles to the people of Vietnam.
Contact:
Amanoi - Vinh Hy Village, Vinh Hai Commune, Khanh Hoa Province, Vietnam
Tel: +84-259 3770 777
Email: amanoi.res@aman.com
Fujifilm Việt Nam
Floor 19 - The Hallmark Building, 15 Tran Bach Dang Street, Thu Thiem Ward, Thu Duc City, Ho Chi Minh City
Tel: +84-283 9390 847 - +84-283 8290 038
