Back Heritage » Saigon » [Photos] A Study of Saigon's 1970 Street Style

[Photos] A Study of Saigon's 1970 Street Style

You might never be as cool as the ladies on Saigon's streets in 1970.

Mentions of the 70s today might conjure up images of chunky accessories, puffy hairdos and synth-laden music. Looking at these photos of 1970 Saigon taken by American shoulder Dick Hughey proves that the southern metropolis is not immune to global fashion influences. However, local fashionistas also incorporated Vietnam’s traditional costume – the versatile and elegant áo dài – into their daily streetwear, in addition to  typical 70s styles like short dresses and bold patterns.

Have a gander at Saigon’s street fashion in 1970 below:

[Photos by Dick Hughey via Flickr user manhhai]


Related Articles:

[Photos] 1972 Saigon, a City of Style

[Photos] 28 Advertisements From Old Saigon        

Co Ba Sai Gon: A Reverent Homage to Áo Dài and a Feast for the Eyes, but Not Much Else


Related Articles

in Saigon

10 Old Photos Of Carriages In Saigon

Before motorized transportation was the norm in Saigon, horse-drawn carts were used to move both goods and people.

in Saigon

10 Old Pictures of Advertisements in Saigon

Before 1975, large advertisements were commonplace in Saigon. But after the American War and the fall of capitalism in the South, ads were considered a vestige of the old order and were heavily regula...

in Saigon

10 Old Pictures of Art Deco Buildings in Saigon

Art deco is by far our favorite architectural style, one which luckily, Saigon has in spades. However, with each passing day, these buildings are being torn down to make way for modern structures whic...

in Saigon

10 Old Pictures of Cars in Saigon

Though cars have been present in the country since the turn of the 20th century, decades of war (1941 – 1975) and an economic stagnation (1975 – 1986) drastically reduced the number of automobiles in ...

in Saigon

10 Old Pictures of People in Saigon

We often look to old buildings in order reconnect with the past since they are clear and static reference points. Though useful, another important window into the past is the day-to-day lives of peopl...

in Saigon

10 Old Pictures of Workers in Saigon

As Vietnam's economy has become increasingly intertwined with the global free market over the past decade, some elements of Saigon's pre-war, western-oriented economy have reappeared - Factories aroun...

Partner Content