Saigoneer

Back Eat & Drink » Food Culture » Vietnam Slurped Down Nearly 5bn Packets of Instant Noodles in 2016: Report

Vietnam Slurped Down Nearly 5bn Packets of Instant Noodles in 2016: Report

Is Vietnam's addiction to instant noodles on the way out?

After a decline over the past five years, Vietnam's instant noodles sales rose to 4.92 billion packets last year, according to the World Instant Noodles Association (WINA), as reported by Dan Tri.

Statistics from past years showed that the country was gradually weaning off its dependence on processed noodles: Vietnam consumed 5.2 billion packets in 2013, 5 billion in 2014 and 4.8 billion in 2015, VietnamNet shares. Instant noodle consumption is falling globally and according to Kajiwara Junichi, general director of CP Acecook Vietnam, the Vietnamese instant noodle market has declined thanks to availability of new kinds of instant food.

WINA attributed last year’s modest sales rebound in Vietnam to a wider range of instant noodle choices, but industry insiders aren’t optimistic about long-term growth. Between Acecook Vietnam, Masan Consumer and Asia Foods, the companies that account for 70% of Vietnam’s instant noodle market share, only Acecook has seen a modest sign of recovery.

While these figures may seem positive to health-conscious locals, the report didn't specify exactly which "new kind of instant food" is gaining popularity among Vietnamese. Therefore, it's entirely possible that the country is just weaning off its instant noodle addiction by getting hooked on another form of processed meal.

Vietnam is the fourth-largest consumer of instant noodles in the world, after China, Indonesia and Japan. Average personal consumption was the second-highest in the world in 2016 after South Korea, with each person in Vietnam eating 55 packs a year.

[Photo via Flickr user Su-lin]


Related Articles:

[Video] Watch This Japanese Competitive Eater Wolf Down 5kg of Vietnamese Instant Noodles

[Video] Instant Noodle Commercial Outtakes Make for an Incredible Short Film

Cup Noodle to Release 'Luxury' Shark Fin, Softshell Turtle Flavors in Japan


Related Articles

in Food Culture

'Trendy' Elephant Poop Coffee Taking off in Vietnam

Vietnam is known for its cafe chồn, coffee beans that are ingested, pooped out by weasels and sold at prices far higher than the normal variety. Now, a Vietnamese breeder is adopting a similar techniq...

in Food Culture

2 Vietnamese Restaurants in Saigon, Hanoi Named Among Asia's 100 Best

Vietnam’s culinary prowess is no secret, with its traditional dishes helping to draw tourists from all over the globe. 

in Food Culture

20 Vietnamese Foods You Need to Try Now

Uyen Luu, author of My Vietnamese Kitchen and contributor to Jamie Oliver’s FoodTube, shares her favorite Vietnamese dishes and how to cook them.

in Food Culture

30% of Coffee in Vietnam Has No Caffeine: Survey

If you've been seeking out cà phê sữa đá from street carts for a super-caffeinated start to your workday, you might want to look elsewhere, as there’s a chance you've been drinking coffee-flavore...

in Food Culture

5 Eateries Doing Takeaway to Try Today, as Recommended by Saigoneer Staff

Starting from this week, Saigon officially enters another two weeks of social distancing orders. While staying at home, what do you miss?

in Food Culture

5 Of Saigon’s Best Markets

When people think of Saigon, the iconic Bến Thành Market usually comes to mind. But while it’s rich in history, for locals, it’s little more than a tourist attraction. Vietnam Coracle recently took to...