Saigoneer

Back Stories » Saigon » Uniqlo's First Store in Vietnam Will Be at Parkson Saigon Tourist Plaza

Uniqlo's First Store in Vietnam Will Be at Parkson Saigon Tourist Plaza

After a year of waiting, fast-fashion fans in Vietnam will be able to purchase Uniqlo products in a flagship outlet in the very near future.

Just yesterday, Uniqlo’s Vietnamese subsidiary announced on their Facebook page the location of its first store in Vietnam to excited reactions by the local cybersphere. According to the update, the outlet will be based in Parkson Saigon Tourist Plaza on Le Thanh Ton Street, spanning three stories and occupying the department store’s entire front façade.

The brand adds that the total retail space of the first store is 3,000 square meters, enough to house the brand’s entire LifeWear line, targeting shoppers of all ages. Along with the announcement, a Vietnamese-language website has also been set up, though it’s still bare-bones at the moment.

A screenshot of the Vietnamese Uniqlo website.

Uniqlo is a Japanese casual wear brand famous for its minimalist style and affordable price tags. Even before the brand announced plans to expand to Vietnam, it has already been loved by local consumers, despite its rather questionable ethical track record.

More than a year ago, the Japanese company confirmed its intention to establish a presence in Vietnam and promised a fall 2019 arrival date. "The Southeast Asia region has been an important driver of growth for us, and we are pleased and optimistic about our opportunity to be a part of such an exciting economy and retail market," Tadashi Yanai, the chairman and CEO of Uniqlo’s parent company Fast Retailing, told Nikkei Asian Review in an interview last year.

Apart from Vietnam, the fast-fashion brand also entered India at the beginning of this month to tap into the South Asian market’s 1.3 billion customers. It’s hoped that the expansions will help cushion Uniqlo’s lagging business elsewhere. Most recently, the tit-for-tat trade war between Japan and South Korea has negatively impacted the brand’s sales in Korea as local consumers boycott Japanese goods.

[Top image via Facebook page Uniqlo Vietnam]

Related Articles

in Saigon

$100,000 Diamond Allegedly Vanishes From Woman’s Finger In HCMC Hotel

A Hanoi woman claims that she was drugged at a HCMC hotel last weekend and awoke to find that a $100,000 diamond had been pried from her ring.

in Saigon

100,000 Workers at Saigon Industrial Zones to Get Free WiFi by 2019

Workers at Saigon’s industrial zones can look forward to free WiFi access in the near future thanks to a new program.

in Saigon

100-Year-Old Trees In Front Of Opera House Cut Down To Make Way For Metro

Flower Street and the statues in front of Bến Thành Market aren’t the only sacrifices being made to accommodate the construction of Saigon’s first metro line.

in Saigon

122-Year-Old Saigon Woman Confirmed As World’s Oldest

The World Records Association (WRA) has completed the verification process and officially confirmed Saigon’s 122-year-old Nguyen Thi Tru, as the world’s oldest woman.

in Saigon

160 Wood Benches Being Added To Nguyen Hue Street

The trees that were cut down last July during construction of the metro station in front of the Saigon Opera House are making a comeback in the form of benches.

in Saigon

2 Men Arrested In HCMC For Trying To Ship Gun and Grenade In Guitar Case

Two local men were arrested last Tuesday after attempting to ship a rifle, grenade and 5 bullets to Hanoi in a guitar case. Surprisingly, neither of the men were Antonio Banderas.